SKU: 85796309875

Aveda Be Curly Advanced Curl Perfecting Primer 200ml

Sale price$44.96 Regular price$49.95
Save 10%

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Jul 13 - Jul 18

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Aveda Be Curly Advanced Curl Perfecting Primer 200mlThe Aveda Be Curly Advanced Curl Perfecting Primer 200ml is a 98% naturally derived, vegan friendly treatment that serves as the essential first step in any textured hair regimen. Engineered with Avedas latest peptide powered technology, this primer targets the internal and external needs of curls. It features a potent vegan curl strength peptide derived from pea and vegetable proteins, which works to build structural resilience and protect fragile

The Aveda Be Curly Advanced™ Curl Perfecting Primer 200ml is a 98% naturally derived, vegan-friendly treatment that serves as the essential first step in any textured hair regimen. Engineered with Aveda’s latest peptide-powered technology, this primer targets the internal and external needs of curls. It features a potent vegan curl-strength peptide derived from pea and vegetable proteins, which works to build structural resilience and protect fragile strands from the mechanical stress of detangling and styling.

The formula is enriched with certified organic kokum seed butter for weightless nourishment and organic aloe to provide exceptional slip. Unlike standard primers, it provides a "triple-threat" defense: protecting against the drying effects of the sun, shielding hair from thermal damage up to 232°C (450°F), and offering 24-hour humidity protection. This 200ml spray bottle is designed for effortless application, delivering a fine mist that penetrates the hair fiber to reduce frizz by up to 87%, leaving curls 2x shinier and perfectly prepped for any style.

Benefits

  • Internal Strength & Resilience: Features a vegan peptide complex that reinforces hair bonds, making curls significantly more resistant to snapping.
  • 24-Hour Frizz Defense: Creates an invisible moisture barrier that locks out humidity, ensuring curls stay defined even in tropical Australian conditions.
  • High-Level Heat Protection: Shields delicate textured strands from thermal styling damage up to 232°C (450°F).
  • UV Shielding: Contains naturally derived filters to protect hair from the drying and color-fading effects of the sun.
  • Instant Detangling: Provides incredible "slip," allowing combs and fingers to glide through knots, reducing breakage by up to 90%.
  • Porosity Balancing: Smooths the hair cuticle to ensure styling products are absorbed evenly for a consistent, flake-free result.
  • Clean Beauty Standards: 100% vegan, Leaping Bunny certified, and formulated without silicones, parabens, or mineral oil.

Ideal For

  • All Textured Patterns: Specifically balanced for everything from soft waves (Type 2) to tight, high-shrinkage coils (Type 4).
  • Fragile & High-Porosity Hair: Ideal for hair that has been weakened by color services or environmental exposure and needs extra structural support.
  • Heat Styling Enthusiasts: A must-have for those who frequently use diffusers, hoods, or curling wands.
  • Australian Lifestyles: Perfect for active individuals who spend time outdoors and need a combined UV and humidity shield.

Why you'll love it
You’ll love this primer because it turns the often-difficult task of detangling into a seamless, spa-like experience. At AMR Beauty, we know that the "foundation" is the most important part of curl care; this product ensures your curls are hydrated and protected without feeling heavy or sticky. You will love the immediate shine and the way your curls feel plush and touchable once dry. The refreshing Pure-Fume™ aroma—a zesty blend of certified organic lemon, bergamot, and orange—leaves your hair smelling fresh and vibrant all day long.

Final word
Don't let frizz and breakage compromise your natural beauty. The Aveda Be Curly Advanced™ Curl Perfecting Primer 200ml offers a sophisticated, science-led solution that respects the complexity of textured hair. By integrating this professional primer into your routine, you are choosing a future of resilience, high-definition bounce, and total curl confidence.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 85796309875

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.2 ★★★★★
Based on 1355 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
S
Verified Purchase
Sunny in AZ
Grantham, US
★★★★★ 5
Great price for a great product
Color: Coal Black
Excellent quality and great price to boot. Easy to assemble and folds up easily to be stored. We are using it as a privacy screen when we have company that needs to sleep on the couch and also to block off a hallway leading to a guest suite. It looks great and is as described in the ad
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on December 16, 2025
C
Verified Purchase
Carissa L
San Leandro, US
★★★★★ 1
No.
Color: Coal Black, Color: Coal Black
This was horribly made and a nightmare to put together. You have to basically bend the bars to get the coverings attached. The sizes don't match. The stickers that label the parts are impossible to remove and if you do get them off theres a lot of residue left behind. On top of that once it was put together I noticed theres a big dirty foot print on it which is definitely not mine.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 5, 2026
D
Verified Purchase
Duckie mom
Whiting, US
★★★★★ 3
You have to add weight to it
Color: Coal Black
It does its job and it was easy to put together but it's a little on the flimsy side and it will easily be knocked down. So you're going to have to figure out a way to make the legs heavier? I used cinder blocks, single cinder blocks and it works just fine. Just know that it will knock over super easy
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 22, 2026
O
Verified Purchase
Oneida P
Fort Morgan, US
★★★★★ 5
The snap to put them together.
Color: Coal Black
This came in handy in the foyer. I didn’t want to see the door from my couch. I must be weak found it hard to snap them together. I kept 2 my daughter took the other 2.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 19, 2026
J
Verified Purchase
Jennifer Cal
Port Orchard, US
★★★★★ 5
I have 2!
Color: Coal Black
My office is in my loft. But there are things along the wall I don’t want to look at. These work great. Hides what I don’t want to see & is a classy look in the room. Sturdy, easy to assemble, well made.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 31, 2026

recommand products